Buenos Vampiros

Brand Manual + Posters + Merchandising + Social Network assets
Project Overview
This project was my final thesis for Graphic Designer in ORT Argentina. The task consisted of:
- Analyzing the identity of an indie/under national band,
- Re-imagining their entire brand, how it would be reflected on social network static assets, printed media, digital banners, a five sections website, Instagram filters and even merchandising

Each design had to answer the question of what did we want to communicate and how the message relates to the new identity of the band.
My Contributions
As a team of two people, Nicolás Lound and I, we came up with the idea of rebranding Buenos Vampiros since we were both attracted to bold, dark and complex visual styles. As a Developer, he was in charge of coding the website, creating interesting animations and coding Instagram filters. I was 100% in charge of the visual identity of the project, setting an initial moodboard based on similar bands and modern trends on the indie/dark industry, specifying the core of their identity (nostalgia, darkness, adolescence), and translating this new identity to different kinds of materials using a variety of miscellanious and designing techniques.
Check the Project @ Figma